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Test A test short code can be used to prove the application works as it should and supports integration activities with the SMS provider. Production Live An active short code which is in use. A few things to remember about short numbers: They will only work on local domestic phones of the country of the short code, even while roaming abroad, for example, a UK subscriber, traveling in Sweden will be able to send a text message to a UK short code, but not a Swedish one and vice versa.

In general, short numbers are more expensive than long codes and take longer to setup and provision, but due to their short length are popular for interactive mobile campaigns. Labels: Short Codes. Was this article helpful? Yes No.

No ratings. Leave feedback. Version history. Last update:. Dedicated short codes take about 4 weeks to be approved by the governing body and the various telecom carriers. Two types of dedicated short codes are available: a vanity short code with a customized number and a random short code with a predetermined number that you cannot request or change.

A company like SimpleTexting can help you select the right type of short code for your specific use case. Random Short Codes Random short codes are exactly the same as vanity codes. The only difference is that the number is randomly generated, and costs half as much to lease.

We have years of experience provisioning short codes and can help make the process as smooth as possible. Businesses small and large use short codes to reach their customers.

Here are a few short codes you may have come across:. Short codes are not universal to every country. For example, text short codes acquired in the U. Dedicated short codes work like a charm and help your business scale. Stay up to date on the latest marketing trends, tactics, and strategies when you subscribe to our weekly newsletter. SMS marketing is a great channel for communicating with your customers.

Learn more about SMS Marketing from best practices to benefits and strategy. Read more here! Some wireless carriers apply surcharges to messages sent on their networks. Learn the ABCs of mobile and text marketing with this handy glossary and reference guide. Start a text marketing campaign or have a 1-on-1 conversation today. It's risk free. Write your text. Send the text.

How do I get an SMS short code? Can I buy a short code? No, you cannot buy an SMS short code for your business. You can only lease them. The pros of using an SMS short code High throughput. Short codes let businesses reach lots of customers at any given time with the ability to send up to texts per second.

Brand recognition. The cons of using an SMS short code Expensive. Long approval time. Long contracts. Companies can be held to contracts for long periods, which can be inconvenient if you only need a short code for a brief time. Here at Waterfall, we have provisioned thousands of random codes and they tend to be numbers like The good thing about a random code is that this is your code and is dedicated solely to your brand.

A dedicated code s is our recommendation for companies who are going to be using short codes for commercial mobile messaging campaigns and recurring messaging programs. Like a random short code, no one else can use it. The advantage of the vanity codes is that you request a custom set of numbers. The best practice for vanity codes is to request something that is easy to remember, like or Quick note, it used to be trendy to make the short code spell something, but as we move away from feature phones, people are less aware of what the numbers on the dial pad spell.

A vanity short code is the best possible number if you want consistent and uncontested branding, robust messaging features, and a long-term messaging strategy for your customers.

Now that you know how to pick a short code for text message marketing campaign, you need to pick a vendor that knows their stuff. Show me a demo.



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